Content marketing is a different approach to advertising. Rather than constantly pushing your sales message, take the time to build a relationship with your customer by sharing information and knowledge within your area of expertise.
Hosting long-form, good quality content on your website increases search rankings, provides material for you to use on social media posts and newsletters, and expands your reach to the 70% of search users who are looking for answers to their questions rather than a sales pitch.
Custom content on your website helps educate and inform your readers, builds trust, and forms the foundation of the rest of your digital marketing strategy.
As part of our Content Marketing service, our writing team will research the topic, write the articles, and post to your site after approval. We then handle promoting and disseminating the content according to the custom digital marketing funnel we've designed for your business.
Promote the content on your website through regular email to your clients, leads, and other contacts. Regular contact keeps your business in mind and helps your clients view you as a partner. Shareable content can also be forwarded to others, expanding your reach.
Want to take it to the next level? Auto-responder campaigns will send pre-written messages to your contacts on a specified schedule. Great for campaigns that introduce leads to your services, provide followup on a membership plan, or hundreds of other options.
Get a steady stream of content out to your audience without the hassle of writing it yourself!